Article Marketing and Guest Blogs - What's Effective?
Article writing is becoming more and more popular as people and companies are in a race to promote their websites and get them a higher tank on various article submission directories. Thanks to SEO services that help them in achieving their goal. Article marketing is the technique that is used for online promotion of the subject on which the article is written on.
Johnsanday
Usually articles are informative and have some major keywords that are repeated to increase its search value. That is the important characteristic of the article marketing. Articles can be posted by anyone but only if they are suitable to the client's criteria are they uploaded on the website. Article marketing is widely used by company to top the list of searches in the search engines such as Google, yahoo etc.
But at times normal article marketing tactics make many articles similar and so it may sometimes decrease its search value. Therefore writers try and write relatively fresh articles but internet is flooded with millions of posts and articles about almost all the topics. Especially, informative articles are infinite in number on the web. So, every writer strives to write unique articles but uniqueness is often difficult to achieve.
Uniqueness is what is seen when a guest blogger writes on a website. A blog nicely presents one's article and so the writer puts his best in it. If a guest blogger writes for famous blogs then it has better search value. One of the Guest blogger's benefits is that his name gives a lot of weight to the article and search engines would rather rank fresh and famous blogs than normal informative yet repetitive articles. A blog can promote the service or product and the blogger's recommendation or reviews will always lend credibility to the product. Another Guest blogger's benefit is that it can attract traffic and business as compared to usual articles. People would always believe an article with a byline but they may just trash the anonymous article.
In fact people have started understanding search engine strategies and the SEO services and so they know that the list that appears to them may not necessarily have the best of information or content. Therefore, people who log into Google or yahoo to get information at times also get diverted to guest blogs. So that is guest blogger benefit as people are sure that the information in the blog is recommended by someone. Usually such blogs are nicely and convincingly written which also has its effects on the reader.
Bloggers may be giving out sponsored reviews but they turn out to be very effective since it attracts lot of traffic and in turn gives business to the service or product talked about. Such article marketing tactics and guest blogs are base of people's knowledge these days.
Johnsanday
Johnsanday
Usually articles are informative and have some major keywords that are repeated to increase its search value. That is the important characteristic of the article marketing. Articles can be posted by anyone but only if they are suitable to the client's criteria are they uploaded on the website. Article marketing is widely used by company to top the list of searches in the search engines such as Google, yahoo etc.
But at times normal article marketing tactics make many articles similar and so it may sometimes decrease its search value. Therefore writers try and write relatively fresh articles but internet is flooded with millions of posts and articles about almost all the topics. Especially, informative articles are infinite in number on the web. So, every writer strives to write unique articles but uniqueness is often difficult to achieve.
Uniqueness is what is seen when a guest blogger writes on a website. A blog nicely presents one's article and so the writer puts his best in it. If a guest blogger writes for famous blogs then it has better search value. One of the Guest blogger's benefits is that his name gives a lot of weight to the article and search engines would rather rank fresh and famous blogs than normal informative yet repetitive articles. A blog can promote the service or product and the blogger's recommendation or reviews will always lend credibility to the product. Another Guest blogger's benefit is that it can attract traffic and business as compared to usual articles. People would always believe an article with a byline but they may just trash the anonymous article.
In fact people have started understanding search engine strategies and the SEO services and so they know that the list that appears to them may not necessarily have the best of information or content. Therefore, people who log into Google or yahoo to get information at times also get diverted to guest blogs. So that is guest blogger benefit as people are sure that the information in the blog is recommended by someone. Usually such blogs are nicely and convincingly written which also has its effects on the reader.
Bloggers may be giving out sponsored reviews but they turn out to be very effective since it attracts lot of traffic and in turn gives business to the service or product talked about. Such article marketing tactics and guest blogs are base of people's knowledge these days.
Johnsanday
